About me

My story

I'm Nicole, a product designer from Vancouver, currently residing in Toronto. I'm a curious and collaborative problem-solver who enjoys learning and iterating to take concepts from raw ideas to polished designs, while working within evolving design systems.

With three years of experience in financial services, healthcare, and software, I'm drawn to purpose-driven missions focused on making everyday lives easier and sparking positive change.

As a designer, I'm bright, determined, and constantly ready to grasp new knowledge. I like to radiate warmth in my collaboration and communication, and I've worked with teams across Product, Engineering, Marketing, and Customer Experience to bring ideas to life.

Thanks for stopping by!

Areas of interest

Design systems, accessibility, AI, productivity, and financial empowerment

Contact me

How I work

Process lover

My passion for UX began during a hackathon, where I deep-dived into user research, wireframing, and turning ideas into tangible solutions. That reinforced my love for the design process — an approach I continue to refine by balancing creativity, strategy, and user needs.

Data-driven

With a business degree and a background in marketing analytics, I bring a data-driven approach to design, making sure every decision is backed by research and user feedback.

Design advocate

I'm excited about fostering design culture, sharing design thinking principles, and bringing diverse teams together to create user-centred experiences.

Stack

Figma

Design

Whimsical

Wireframing

Miro

Product

Webflow

Web development

GitHub

Project tracking

Notion

Documentation

When not designing…

Nicole Fu © 2024